There are 11,000 recipes just to make French toast!Ĭookpad now boasts about a total of 52 million monthly users.
Cookpad users can now access up to 3.24 million recipes. It is free for cooking aficionados to post their recipes, which helped Cookpad to quickly build the country’s largest repository of recipes, and in turn build a huge user base of people looking for them. Pathways to a Just Digital Future Watch this tech inequality series featuring scholars, practitioners, & activistsĥ0+ million monthly users and 3 million recipes through a freemium modelįirstly, Cookpad has successfully leveraged cross-sided network effects to amass a huge following of devoted users.
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